About Us

Think Rugs is a leading wholesaler of Rugs to the retail trade in the UK and internationally. For more than 25 years Think Rugs have taken focus on developing a wide, varied, and versatile product range. We design, import, wholesale and distribute a vast selection of handmade contemporary, modern, and traditionally designed rugs in both wool and acrylic from India and China. In addition, we offer a large and varied collection of machine-made polypropylene ranges from Europe.

A key initiative of Think Rugs is to place heavy focus on the development of key trends, to remain at the forefront of interior designs and remain fashion forward within our product development.

We pride ourselves on providing an efficient and friendly service to each of our customers. We understand that customers need a quick, easy, and reliable service and we endeavour to work hard to ensure that our customers always receive the best possible service, advanced digital works, and processes, as well as an outstanding product range.

Our Story



Originally established in 1996 as Oriental Carpets & Rugs by Gary and Diane Tippett, the business was created with a focus on offering a great value product range with personable customer service and a speedy and efficient delivery service. These values still stand true more than 25 years later.

Oriental Carpets & Rugs spent its formative years growing its customer base organically through word of mouth and occasional marketing. The foundation of the growing customer base was built with independent retailers and market traders. Over the years and as the sales grew, Gary and Diane were pleased to see their children, Sam, and Kirsty, take a keen interest in working for the family business.

With the next generation on board, the business has continued to grow and thrive, with the original values of great customer service, great value products and efficient operations remaining firmly in place. Sam and Kirsty have each brought their own strengths and ideas to the table, having both worked in other industries prior to committing to the business. With this they have worked side by side to create product ranges that are ultra-modern, diverse and on trend, whilst also incorporating a sharp focus on digital merchandising.

In 2014 the decision was made to modernise and create a more consumer friendly brand – Think Rugs. With the aim of keeping things simple and memorable Think Rugs was born alongside a full rebrand and launch of our most comprehensive digital merchandising package yet. As the brand evolved so did the customer base, with the foundation remaining firmly intact, Think Rugs began to attract larger and more diverse customer types including multichain retailers, charities, and online retailers as well as an international customer base across Europe.

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Having a Think Rugs Trade account provides:

  • Access to high quality images with multiple options for each product, as well as high quality videography for select products.
  • Access to full product data including: SKU, EAN, HS Codes, product descriptions, product dimensions, packed dimensions.
  • We can also work closely with you on the production and storage of products based on forecasts and commitment orders, direct to store dispatch where needed and direct to consumer dispatch if required. We also offer a direct container delivery service if desired.
  • Our product selection includes a multitude of ranges across both hand made, and machine-made qualities. With over 350 products in a variety of sizes, we stock a range of more than 1500 product options.
Think Rugs HQ

Think Rugs is an award winning rug supplier
We are very proud of the product range we have created and the services that we can offer.
We love knowing that this is recognised within the industry with retailers voting us the UK’s Best Rug Supplier for 6 out of the last 8 years.
Organise a Meeting 

As well as our Midlands based showroom, we have a sales team covering most of the UK. Please contact our office to arrange an appointment to visit us, or for someone to visit you. Or simply get in touch with any other queries.

To apply for our online ordering system for trade customers, contact the Think Rugs office.

Contact us
Showroom